Local Media Personality Shows Non-fiction authors how to promote and market their books the "rich" author's way
Tuesday, November 1, 2011 at 4:38PMMonique Caradine says workshop will give authors the publicity and marketing skills they need to succeed.
November 1, 2011 (Chicago, Illinois) – Self-published authors are usually great at writing but when it comes to marketing and promoting their books, they are often at a loss. That’s why on Saturday, November 12th, Chicago-based TV & Radio personality Monique Caradine is hosting the Rich Author’s Workshop where she’ll be revealing the secrets to marketing, promoting and turning your book into a multiple-income stream empire.
The workshop will be held at the newly-renovated Tinley Park Convention Center in Tinley Park Illinois beginning at 10:00 a.m.
As the host of shows on WVON 1690 AM and FOX-affiliate My50 Chicago, Caradine has interviewed hundreds of authors from Maya Angelou to Terri McMillan. She knows the challenges that non-celebrity authors face.
“Most authors hurt themselves by using publicity tactics that just don’t work,” Caradine remarked. “They probably have a great story, but the media won’t notice if their approach is wrong.”
“Additionally, without name recognition or a strong brand, too many authors wind up with a surplus of their own books, schlepping them around to book signings hoping that people show up,” Caradine says.
She adds that the most successful authors know how to do 3 key things: 1.) engage the media, 2.) build a “tribe” and 3.) leverage the book to create multiple revenue streams.
Caradine believes that without an understanding of these concepts, “self-published authors will languish in obscurity.”
During the workshop, which is targeted toward non-fiction writers, attendees will not only learn media, marketing and platform-building strategies for book-selling success, they will also hear from experts in the publishing industry. Tynisha Thompson, a former publishing executive from New York will talk about how to become a best-seller in the exploding e-book market and best-selling author Naleighna Kai will host a session on getting your book “out of your head” and on to the page.
For more information about the workshop, visit www.MoniqueCaradine.com/promotemybook or call 708-720-4252 x.156. Official registrants can bring a friend for an additional $25.
ABOUT: Monique Caradine is a TV & Radio Personality and entrepreneur. Through her company Momentum Media Group, she offers media coaching and training to entrepreneurs, experts and executives worldwide.
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